Conversion Rate Optimization
Don't pay for more traffic until you fix your leaks. We utilize heatmaps, user analytics, and rigorous split testing to maximize revenue.
Audit My FunnelThe Guesswork Approach
Most companies decide on website changes based on opinions or visual preference. This leads to costly redesigns that can actually harm your conversion rates because they aren't backed by data.
The Scientific Approach
We treat your website as an ongoing experiment. By isolating single variables (headlines, CTA colors, button placements) and measuring user reactions, we mathematically guarantee improved performance over time.
How we find hidden revenue.
Heatmap Analysis
We deploy Hotjar or CrazyEgg to visualize exactly where users are clicking, scrolling, and getting stuck on your pages.
Session Recordings
Watching real user sessions allows us to identify friction points and confusing UI elements that are invisible in standard analytics.
A/B Split Testing
Running two variations of a page simultaneously to see which one statistically generates more form submissions or sales.
Copy Iteration
Testing different value propositions and sub-headlines to find the messaging that resonates most strongly with your target demographic.
Funnel Optimization
Analyzing the drop-off rates at every step of your conversion funnel and implementing strategies to plug the leaks.
Post-Test Scaling
Once a winning variation is declared, we hardcode it into your site and immediately begin testing the next variable.
Frequently Asked
How much traffic do I need for CRO?
To reach statistical significance quickly, we recommend a minimum of 5,000 to 10,000 monthly unique visitors. If your traffic is lower, we switch from rigorous split testing to heuristic analysis and best-practice implementation.
How long does a test run?
Typically, a test must run for at least 2 to 4 weeks to account for variations in day-of-week traffic and to gather enough conversions for a conclusive result.
Stop Leaving Money on the Table
A 1% increase in conversion rate can double your profits without spending another dime on ads.
Start Optimizing